Colour has power over human emotions. The eyes notice a certain hue and report it to the brain area. Hormones are produced which trigger changes in the emotional background of the nervous system. The result is a change in mood and behaviour. Colour preferences can reveal a lot about a person’s character and the “skeletons in the wardrobe”.
Clothing
A person can regulate his inner psychological state and mood with the help of colour in clothes, and also reveal his personality.
- Red is preferred by bright and passionate people with an active lifestyle. Psychologists advise to add shades of red to those who lack enthusiasm and interest in life.
- Blue indicates reliability and loyalty. This is preferred by responsible and sincere people. Such people make excellent employees and caring parents. Blue clothes help you achieve a sense of relaxation and relief from fatigue (both physical and mental).
- Connoisseurs of green easily absorb new information and have a high level of intelligence. They are industrious and diligent, but have a soft heart. People around them quickly sense weakness and sit on their necks.
- Yellow is a symbol of openness and freedom of expression. People who dress in yellow are described as friendly, open and cheerful. They are optimists to the bone, they are always in favour of any kind of buzz.
- Black is worn by those who do not perceive the reality around them objectively and subconsciously protest against the circumstances prevailing around them.
- White is a shade of solemnity, freedom and serenity. It is an option for optimistic people who are free and relaxed in life. White clears the mind and gets rid of negative energy.
Hair
The shade of hair you choose can also tell you a lot about a person. Blondes, for example, are often considered frivolous. Nevertheless, many of them choose to work in IT, high-tech and reports with lots of numbers.
Brunettes used to live by a clear plan and calculation, but if they meet a worthy partner, will remain faithful to the end of his days. They prefer the comforts of home to a career.
Redheads – people are meek, but in a difficult situation for themselves will stand. The redheaded are so unpredictable that one never knows what to expect from them next.
In the subconscious stored in the image seen, affecting the further perception. Certain behaviors are influenced by geographic and ethnic factors.
Make-up
Make-up is a kind of game with colours, details and textures. But in every game (as in every joke) there is a grain of truth.
- When a girl’s make-up looks natural (even if she’s not wearing make-up), she’s looking outwardly natural – and that’s a sign that she’s taking care of herself. It’s important for her to look neat and impress. The lady knows her strengths and knows how to accentuate them.
- Bright colors in the make-up – a manifestation of a cheerful nature. This is especially true when it comes to a saturated lipstick. Women wear bold colours when they’re in the mood. It means they are ready to communicate something important to the world.
- Nude eye makeup is all about gentleness, kindness and a gentle nature.
- If arrows are used, its wearer thinks about the power of the look.
- The tuxedo effect is a desire to be liked and to catch the admiring glances of passers-by.
- Rare is the make-up with an accent on the lower eyelid. Mayakup, at least, indicates the wearer’s delicate taste. A girl hates trivial things (both in her image and in her outlook).
- Makeup with an accent on the lips indicates an active personal life girl. These love to seduce and fall in love. They always know the latest news. Being within the four walls drives women crazy.
Colour preference.
Definition refers to the evaluation of the characteristics of opposing colour stimuli during perception. The study of colour preference is rather problematic: there are many sceptics who do not believe in its objectivity. But marketers, designers and business executives think otherwise.
Colour is omnipresent. The important thing is to use it correctly: at the right time and for the right audience. It’s scientifically proven that women don’t like grey and orange, but actively prefer green and purple. Sociological differences between colour preferences are a separate branch in psychology.
In web design, blue is the most commonly used shade, and it’s quite simple to explain. It is a shade of high politics, it literally says to the user: “Calm down and trust me”. People subconsciously perceive it as a peaceful and safe colour.
However, keep in mind that no colour has a universally accepted meaning and a permanent link to a particular emotion. Much of it is personal and relates to personal experience and perception. The accumulated experience is interesting to study in any case: there are many coincidences in a huge sample.